Welcome to the second episode of a 3-part episode on Why Loyalty Programs Fail. This is for any business interested in loyalty strategy. We discuss the reasons why 75% of loyalty programs fail, so you know what mistakes to avoid, and can get it right first time. In this episode, we discuss how loyalty programs can help you get the right data and insights.
Next time
The third and final part of this episode will help you get started with a loyalty program. We'll discuss the different types of loyalty programs, and the essential building blocks for creating a loyalty strategy that works for you.
Let's find out how you can turn social media engagement into real customer loyalty with the help of technology.
In this episode, we explore the power of personalized marketing and how it can boost sales and customer loyalty. Discover how major brands like...
This is the second part of my conversation with Dr. Aulona Ulqinaku, an expert in consumer behavior and Associate Professor of Marketing at Leeds...
