This is the second part of my conversation with Dr. Aulona Ulqinaku, an expert in consumer behavior and Associate Professor of Marketing at Leeds University Business School.
We dive into her research to uncover how brands should approach their marketing during times of financial crisis and recession...
Welcome to the Loyalty Discussions with White Label Loyalty Welcome to our brand new video series and podcast Loyalty Discussions with White Label Loyalty....
Thinking about loyalty but not sure where to start? Perhaps you want to create a loyalty scheme this year but still need to map...
Ever wondered what makes sports fans and football fans so loyal? Uncover the lessons in loyalty that businesses can learn from sports clubs. How...