Welcome to a 3-part episode on Why Loyalty Programs Fail. This is for any businesses interested in thinking about loyalty strategy. We discuss the reasons why 75% of loyalty programs fail, so you know what mistakes to avoid, and can get it right first time.
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The second part of this episode goes deeper into the solution: data & insights. We discuss the importance of collecting the right data and deriving insightful information.
Discover the key drivers of Gen Z loyalty, their unique preferences, and effective strategies to engage and retain this influential generation.
How do you create a loyalty program that truly resonates with your customers? And what kind of rewards actually work? Let’s dive into the...
Ready to level up your marketing game in a down economy? Join me as I chat with Dr. Aulona Ulqinaku, an expert in consumer...