This is the final episode of our 3-part episode on Why Loyalty Programs Fail. We discuss the reasons why 75% of loyalty programs fail, so you know what mistakes to avoid, and can get it right first time. In this episode, we help you get started with creating a loyalty program for your business. To do so, you need to know about the different types of loyalty programs out there. We also give you some tips for creating a loyalty strategy. Enjoy!
Looking ahead to 2023, what trends will shape customer loyalty this year? We’ve gathered our expert loyalty predictions so you can get ahead…
This is the second part of my conversation with James MacKenzie, a data expert who’s consulted big businesses on how to get their data...
Ever wondered what makes sports fans and football fans so loyal? Uncover the lessons in loyalty that businesses can learn from sports clubs. How...