Ready to level up your marketing game in a down economy?
Join me as I chat with Dr. Aulona Ulqinaku, an expert in consumer behavior and Associate Professor of Marketing at Leeds University Business School.
We dive into her research on the impact of financial threats like the cost of living crisis and the looming possibility of a recession on consumer spending habits.
This science-backed discussion is a must-listen. So grab a notebook and buckle up for the best approaches to marketing in tough times...
How do you create a loyalty program that truly resonates with your customers? And what kind of rewards actually work? Let’s dive into the...
Looking ahead to 2023, what trends will shape customer loyalty this year? We’ve gathered our expert loyalty predictions so you can get ahead…
Join us in this insightful episode as we delve into the world of Black Friday and Cyber Monday (BFCM) with Tom Peace, the Managing...
