Sports fans are some of the most loyal people on earth. But what makes them so devoted? And how can brands recreate that loyalty? Listen to this conversation with Achille Traore, CEO of White Label Loyalty and former professional football player, to uncover lessons in loyalty that businesses can learn from sports.
Let's find out how you can turn social media engagement into real customer loyalty with the help of technology.
This is the second part of my conversation with Dr. Aulona Ulqinaku, an expert in consumer behavior and Associate Professor of Marketing at Leeds...
Ever wondered what makes sports fans and football fans so loyal? Uncover the lessons in loyalty that businesses can learn from sports clubs. How...