Welcome back to Part 2 of our Loyalty Discussion on segmentation strategy. This episode focuses on the successful implementation of segmentation strategy and the role of technology within it, including emerging technologies like AI. We have invited James Mackenzie, a retail and shopper insights expert and the Director of Strategic Delivery at Welcome to Yorkshire, back to discuss this increasingly more competitive space with us. We hope you enjoy!
Discover the key drivers of Gen Z loyalty, their unique preferences, and effective strategies to engage and retain this influential generation.
Welcome to the Loyalty Discussions with White Label Loyalty Welcome to our brand new video series and podcast Loyalty Discussions with White Label Loyalty....
Welcome to the second episode of a 3-part episode on Why Loyalty Programs Fail. This is for any business interested in loyalty strategy. We...
