Join us in this insightful episode as we delve into the world of Black Friday and Cyber Monday (BFCM) with Tom Peace, the Managing Director at The Loyalty People.
Discover how Black Friday impacts customer loyalty, the strategies brands can employ to acquire and retain customers during this frenzied shopping season, and the evolving trends that shape this retail season. Gain expert insights into building lasting relationships with customers and unlocking the true potential of Black Friday for your brand's success.
Welcome to a two part episode series on segmentation strategy with White Label Loyalty. This first part focuses on the theory. Starting with the...
Welcome to the second episode of a 3-part episode on Why Loyalty Programs Fail. This is for any business interested in loyalty strategy. We...
In this conversation, James MacKenzie, a data expert who’s consulted big businesses on how to get their data strategy right, breaks down the biggest...
