This is the second part of my conversation with James MacKenzie, a data expert who’s consulted big businesses on how to get their data strategy right.
In this episode, we're diving deep into the world of data and AI. Whether you're a data leader or a business owner, we'll share insights on leveraging AI, optimizing loyalty programs, and respecting customer data privacy.
In this episode, we explore the power of personalized marketing and how it can boost sales and customer loyalty. Discover how major brands like...
Ever wondered what makes sports fans and football fans so loyal? Uncover the lessons in loyalty that businesses can learn from sports clubs. How...
Welcome to a 3-part episode on Why Loyalty Programs Fail. This is for any businesses interested in thinking about loyalty strategy. We discuss the...
