This is the second part of my conversation with James MacKenzie, a data expert who’s consulted big businesses on how to get their data strategy right.
In this episode, we're diving deep into the world of data and AI. Whether you're a data leader or a business owner, we'll share insights on leveraging AI, optimizing loyalty programs, and respecting customer data privacy.
How do you create a loyalty program that truly resonates with your customers? And what kind of rewards actually work? Let’s dive into the...
Welcome to a 3-part episode on Why Loyalty Programs Fail. This is for any businesses interested in thinking about loyalty strategy. We discuss the...
Welcome to a two part episode series on segmentation strategy with White Label Loyalty. This first part focuses on the theory. Starting with the...
