Explore the advantages and disadvantages of loyalty programs in this episode of Loyalty Discussions with White Label Loyalty. Discover why businesses are increasingly turning to rewards programs to retain customers, attract new ones, and gain valuable insights into consumer behavior. Whether you're considering implementing a loyalty scheme or seeking alternatives, this podcast provides valuable insights to help you make informed decisions for your business.
In this conversation, James MacKenzie, a data expert who’s consulted big businesses on how to get their data strategy right, breaks down the biggest...
Welcome to a two part episode series on segmentation strategy with White Label Loyalty. This first part focuses on the theory. Starting with the...
This is the final episode of our 3-part episode on Why Loyalty Programs Fail. We discuss the reasons why 75% of loyalty programs fail,...
